MadeBrave, digital branding agency

MadeBrave, digital branding agency

About the project

The Scottish Business Pledge is a voluntary commitment by Scottish companies to uphold the best modern business practices and to embrace the principles of fairness, equality opportunity and innovation.  Any business can sign up to the the Pledge which has nine parts to it, including: investing in youth, paying the living wage and committing to an innovation programme.

 

Scottish Enterprise asked McAteer Photograph to pay a visit to some of the businesses who have already signed up. We collaborated with copywriters, Blackad on the project who interviewed each of the companies for an online case study which we in turn illustrated.  The eight companies we photographed were based throughout Scotland and covered a wide variety of sectors including marine science (Xanthella in Oban), food and drink (Inveralmond Brewery in Fife), creative/digital/branding (Made Brave in Glasgow) and eco-tourism (Comrie Croft in Perthshire).  Our brief was to represent the company and its products or services within the context of the Business Pledge itself.  We were to photograph both the business and the interviewee.  As always on these shoots we meet some really interesting people and are reminded of what a beautiful, friendly and innovative country we live and work in.

 

We think we’ll sign up ourselves as we already meet the criteria.  More information on the Scottish Business Pledge can be found here.

Inveralmond Brewery | by McAteer Photograph

Inveralmond Brewery

Inveralmond Brewery | by McAteer Photograph

Inveralmond Brewery

Scottish Business Pledge website article

Comrie Croft, hotel | by McAteer Photograph

Comrie Croft, campsite

Comrie Croft on the Scottish Business Pledge website

Comrie Croft on the Scottish Business Pledge website

Xanthella, photobioreactor | image by McAteer Photograph

Xanthella, photobioreactor

Xanthella, photobioreactor portrait | by McAteer Photograph

Xanthella, photobioreactor

See more of our lifestyle photographs here.

What we did

Photography
Project management